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ASSESSMENT OF BROADCAST JOURNALISTS’ KNOWLEDGE AND  UTILIZATION OF DIGITAL BROADCAST EQUIPMENT: A CASE  STUDY OF DELTA BROADCASTING SERVICE, ASABA
Open Access

100: ASSESSMENT OF BROADCAST JOURNALISTS’ KNOWLEDGE AND UTILIZATION OF DIGITAL BROADCAST EQUIPMENT: A CASE STUDY OF DELTA BROADCASTING SERVICE, ASABA

ByBieni Victor Emenike
SchoolNnamdi Azikiwe University, Awka
DepartmentBroadcastingJournalism
CategoryAcademic Journals
Levels100200300400500Post Graduate600
₦ 2000
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Description

In November 2017, the Delta State government commissioned the digital radio and TV studio

of the Delta Broadcasting Service in Asaba. The implication of this is that the analogue

equipment in the station will have to gradually give way to the digital ones. Although the

government of Delta State has not provided sufficient digital broadcast facilities for the

broadcast journalists, it is expected that practicing journalists will become knowledgeable and

key into the new development by learning the use of the digital broadcast equipment, regardless

of the government provisions. Hence, the study interrogated the level of knowledge and

utilization of digital broadcast equipment and also the challenges facing the use of digital

broadcast equipment among broadcast journalists in Delta State Broadcasting Service. Four

major variables, namely, knowledge, utilization, challenges, and solutions, were placed under

scrutiny using the census sampling procedure of a survey to examine 100 respondents spread

across two departments in DBS, Asaba. The study found, amongst many other things, that there

is a high level of knowledge and utilization among journalists in DBS, Asaba, as regards digital

broadcast equipment, while inadequate skilled manpower, funds, training, and equipment were

the major challenges facing the use of digital equipment in the station. The study therefore

recommended that there is a need to intensify training and retraining of digital broadcast

journalists and that the government and well-meaning people of Delta prioritize the funding of

digital equipment at the station.